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Published June 16, 2026
•4 minute read
America’s small business policies are too often built around a single moment: starting a business. Washington celebrates the entrepreneur with an idea, the ribbon cutting, the leap of faith. But what happens after opening day is often treated as an afterthought. A resilient economy requires policies that reflect the full arc of an entrepreneurial lifecycle. That’s why we approach small business policy through a different lens: the journey businesses take as they begin, build, and go beyond.
Our Mission
Entrepreneurial success is one of the greatest drivers of wealth creation and must be at the center of any national effort to expand economic opportunity. That’s why Third Way and the National Urban League have come together to create the Center for Entrepreneurial Opportunity. This one-of-a-kind effort develops and promotes federal policies that dramatically increase the opportunity for minority, female, and other disadvantaged entrepreneurs to starts and expand successful businesses.
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